Do you feel successful?

Brand + Business + Women x Christine Moody*

NYC 2015_Christine Moody

In the ForbesWoman article, Four Ways To Be More Successful In Your Career, Ashley Stahl talks about her personal

experience and how she ‘pivoted’ to achieve success—in her case from ‘dream’ leadership role to career coach.

Like many of us, Stahl was getting promotions, winning praise from peers and clients, but still didn’t feel successful. What Stahl found in her role as career coach was that there were so many others like her and struggling in similar circustances. About her clients, she says, “They are working hard and getting everything they thought they wanted, only to find that they still don’t feel ‘successful'”.

They are working hard and getting everything they thought they wanted, only to find that they still don’t feel ‘successful’.

In the course of working with these clients, Stahl identified a few steps to help them find success on their own terms.

1. Stop listening to others’ opinions
2. Ask yourself: What does success mean to you?
3. Figure out what’s driving you
4. Get clear on what you’re scared of—and then put yourself out there.

Have you ever felt ‘unsuccessful’? 
 
Read more of Four Ways To Be More Successful In Your Career here

*Christine Moody is one of Australia’s leading brand strategists and the founder brand management consultancy, Brand Audits. With more than 30 years’ professional experience, Christine has helped a diverse client base of local and international brands, including Gold Coast City Council, Hilton Hotels, and Wrigleys USA, to develop, protect and achieve brand differentiation.

For more information: chris.moody@brandaudits.com.au or +61 419 888 468.

How your Board’s personality dictates your gender diversity

Brand + Business + Women x Christine Moody*

IMG_7453

In this Fast Company article, Susan Adams explains why more companies don’t have women on their corporate boards. She says: “It’s 2015 and we still don’t have the answer”.

So which “personality” best describes your company’s board? Regardless of where your company lands, immediate steps can and should be taken to make a change.

Smart planning to choose new directors will go a long way to ensuring that over time your board becomes more diverse to better reflect and serve your audiences and better lead your organisation.

Adams says: “The time for change is now. It’s time for leaders to get on board with diversity”.

Read the entire article here
 

*Christine Moody is one of Australia’s leading brand strategists and the founder brand management consultancy, Brand Audits. With more than 30 years’ professional experience, Christine has helped a diverse client base of local and international brands, including Gold Coast City Council, Hilton Hotels, and Wrigleys USA, to develop, protect and achieve brand differentiation.

For more information: chris.moody@brandaudits.com.au or +61 419 888 468.

Books that changed my life: Part One

Brands + Business x Christine Moody*

Chris' library

I read at least one book per week—even more when I was researching for my master’s thesis! I prefer ‘real ones’ so I buy them from my local bricks-and-mortar bookstore Folio Books. I choose each book because I have seen the review in a magazine article, blog, or Facebook page. Seems I am pretty good at choosing books as I hear Folio Books often order additional copies for the bookshelves thanks to my selection.

I love books about successful people and successful business. This week’s ‘Top Ten’ books seem to have a common theme—overcoming diversity on the road to success. It is hard to reduce my list to a ‘top ten’—or ‘top 100!”— so here is part one of some of my favourites. I recommend these books for everyone’s bookshelf:

  1. Reinventing You by Dorie Clark
  2. Stop Not Till the Goal is Reached by Maha Sinnathamby
  3. Peak by Chip Conley
  4. Start with Why by Simon Sinek
  5. Forty, Fat, and Fired by Nigel Marsh
  6. Do Over by Jon Acuff
  7. The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing
    Book by Marie Kondo
  8. Leave Your Mark by Aliza Licht
  9. Playing Big by Tara Mohr
  10. The First Mile by Scott D. Anthony

What are some books that have changed your life?

Next Sunday…part two of ‘top ten books’!

*Christine Moody is one of Australia’s leading brand strategists and the founder brand management consultancy, Brand Audits. With more than 30 years’ professional experience, Christine has helped a diverse client base of local and international brands, including Gold Coast City Council, Hilton Hotels, and Wrigleys USA, to develop, protect and achieve brand differentiation.

For more information: chris.moody@brandaudits.com.au or +61 419 888 468.

Show me the money?

Brand + Business x Christine Moody*
Wall St NYC_christine moody 2015
Over the last few days I have been reading blogs etc featuring entrepreneur’s advice on the theme: “Don’t chase the money; let the money come to you”. Another such article appeared in a ForbesWoman article this morning. In Amy Guttman’s interview with Julie Meyer, Chairman & CEO, Ariadne Capital—named by the Wall Street Journal one of Europe’s 30 most influential women—Meyer outlines why she has made those words her mantra. “It’s the advice she frequently advises startups seeking funding from Ariadne Capital’s Entrepreneurs Fund, which Meyer founded in 2000″.
Don’t chase the money; let the money come to you.
But how does this work in practical terms; when food, clothing, and shelter is a necessity (not to mention the other stuff we need)? Meyers says: “…do what you are passionate about and the money will come. Capital follows ideas. When I went to Paris at 21 years old, I was obsessed with finding a job and making money. A friend told me, ‘STOP TALKING ABOUT MONEY! If you’re good, the money will find you.’ At the time, I thought it was a stupid thing. But the past 25 years of my life demonstrates that the less I chase the money the more it finds me. Read full article here.

What do you think? Have you had this experience?

*Christine Moody is one of Australia’s leading brand strategists and the founder brand management consultancy, Brand Audits. With more than 30 years’ professional experience, Christine has helped a diverse client base of local and international brands, including Gold Coast City Council, Hilton Hotels, and Wrigleys USA, to develop, protect and achieve brand differentiation.

For more information: chris.moody@brandaudits.com.au or +61 419 888 468.