Brand Audits Update x Christine Moody*

When I hear an amazing leader present, I get goosebumps. And last night was one of those nights. I attended State Library of Queensland’s In Conversation with Maha Sinnathamby, the Founder and Chair, Springfield Land Corporation. Greater Springfield is the fastest emerging city in Australia. The interview-style presentation allowed the audience to hear and see an authentic leader. And what an authentic leader he is!

Maha told us about where he started and his journey to where he is today, but he also gave us insight into his vision and values. He believes in never giving up and always pushing through. He believes in always being positive with the attitude that no matter what is happening “tomorrow is another day”.

He also does not put up with negative people—he either changes the subject or avoids those people (something we can all do!). Maha had the audience laughing because Maha laughs at himself firstly and then life secondly. He has fun in everything he does—even when facing challenges and obstacles. Two decades ago, before Springfield, he was an unemployed, pennicliess migrant who had one thing that no one could take away—his incredible intelligence from his education that his father insisted he get and an absolute belief in himself. This enabled him to become an internationally recognised, award-winning property developer listed as Australia’s 49th wealthiest person. His book Stop Not Till The Goal Is Reached by Karen McCreadie should be a must read by business people, students, and anyone who needs inspiration!

Thanks Maha for a great evening. 

*Christine Moody is one of Australia’s leading brand strategists and the founder brand management consultancy, Brand Audits. With more than 30 years’ professional experience, Christine has helped a diverse client base of local and international brands, including Gold Coast City Council, Hilton Hotels, and Wrigleys USA, to develop, protect and achieve brand differentiation.

For more information: chris.moody@brandaudits.com.au or +61 419 888 468.